Content will always default to Persona X however each section within your landing page or email can be persona-lised® to target each of the personas that you've created. 


How to add a persona


To add content for another persona, simply click into the content block you wish to persona-lise®, click into the dropdown in the blue bar (above the right hand panel), select the persona required and click the green ‘+ persona’ button. Then drop in the content targeting that persona. 



Simply repeat. There's no limit to the number of personas you can have on a campaign. 


Kulea automatically adds the profile picture of a persona to a content section (right hand side) to indicate persona-lised® content for ease of reference. In the blue bar above the preview of the email or landing page (left hand side) a button for each persona is added, as required, to allow you to preview the content in situ for each persona.


To preview your landing page / email for an unknown user, simply click ‘Preview’.



View how to add a persona: